Where AI meets Self-Advocacy
Clinical trials succeed when patients can clearly articulate their experience, understand their disease, and engage as partners and yet rare disease populations often struggle to do exactly that. Patient-facing AI can strengthen these foundations, but few programs have shown how to deploy it responsibly at scale. This session presents a UCB case study on a conversational AI avatar built for the myasthenia gravis (MG) community. Attendees will learn: How a patient-facing AI avatar improves symptom articulation, visit readiness, and trial-relevant data capture in MG What guardrails keep the tool HIPAA-compliant and out of SaMD classification without losing clinical utility Where it is driving meaningful improvements in disease literacy, self-advocacy, and trial participation What practical steps are needed to deploy fit-for-purpose AI responsibly and scale across clinical programs